Comsumer sector companies provide a variety of services including those related to trade, consumer goods manufacturing, catering and hotel services, tourism and entertainment. All these services are united by their dependence on consumer demand and paying capacity of people.

During the period of economic growth companies seek for development of optimal strategies, which may involve seizure of maximum share of the market or specialization in its most profitable segments, in creation of an effective incentive scheme to realize the strategy and in search of acquisition objectives. In times of recession or economic stagnation major goals concern operating costs optimization, redevelopment strategies, release from low-margin activities, maximum use of accumulated information about customers in order to provide personalized service, increase in clarity and value chains optimization.

Our goal is to maximize our client companies’ value. To achieve this, Brayne pays careful attention to changes in consumer preferences and integrates the most relevant offers into its services considering market situation.